MusicSHOP Online Retail Promotion

The musicSHOP program will showcase 12 - 24 artists per month in a branded site-wide music merchandising showcase throughout SHOP.COM. musicSHOP reaches 6 - 10 million unique shoppers every month,.. the primary customers are women (72%, men 28%), ages 30 - 55 yrs. This is a very active consumer that is still buying CDs, and makes a majority of purchasing decisions for the household. musicSHOP is designed to drive sales of featured music titles by directing consumers through SHOP.COM's partner retailers such as TARGET.COM, BUY.COM, JR.COM, DEEPDISCOUNT.COM, ALIBRIS.COM and Other online Music Retailers, to make purchases of featured titles.

The centerpiece of the musicSHOP program will be the musicSHOP flash audio player. When launched, the musicSHOP player will stream a track from each featured release, and include front end announcement, album cover, direct buy link, links to YouTube, MySpace, artist’s site and links to artist related content (video, websites, fan sites, etc) as approved by the label.

Download musicSHOP sign-off / Insertion Order Download musicSHOP deck as a pdf

Click Here to View Complete musicSHOP deck

 

 



Musica Enhanced CD Compilations

Musica has been doing promotions with Music and Brands since 1996. From Tower, Virgin, Best Buy, Pioneer, Pontiac, MTV etc..we have produced compilations to achieve a variety of promotional and brand objectives.

On the right are some recent Virgin Recomends compilations, all sponsored by Pontiac.

Here is a link to some older work 1998 - 2003

Musica is well versed in creating custom branded compilations while securing the licensing for the music through a gratis approval process whereby the promotion features artists with new releases. This gratis approval process helps the labels promote their artists while allowing the the sponsor to brand with the best in new music...a WIN - WIN scenario every time!

 




The Landmark In-Theatre music program is a very successful monthly promotion, partnering with Filter Magazine, that features in-theatre play of music targeting the 25 - 55 yr. old upscale consumer. The Landmark Theatre chain consists of 56 beautiful theatres, 208 screens in 23 Metro Cities nationwide (all top 20 DMAs). The promotion is accompanied by Playlist Flyers in the lobbies of all theatres, and these flyers have all the timely information about the artists featured in the promotion. We have featured artists from all the major labels and a majority of the independants. Virgin Megastores always features some special offers on the back page of the flyer.

Hare are some links to recent promotions and playlist flyers
July 2008
June 2008
May 2008
April 2008
March 2008
February 2008
January 2008

Please check out the Program Deck and Sign-off

For booking information and special rates please email me at bernard@musicaus.com